Will consolidate crypto markets in the Nordic countries

We are probably facing a period of consolidation of the crypto markets in the Nordic and Northern Europe, with acquisitions and mergers between the players. In this development, CEO Arvid Börje Ramberg of GreenMerc intends to take an active and consolidating role.

February 19, 2025
Will consolidate crypto markets in the Nordic countries

Kaupr and Morten Myrstad have videointerviewed Ramberg after GreenMerc presented good figures for the fourth quarter of 2024 and last year as a whole. But in the conversation, we've focused on GreenMerc's journey, from a newly established company in 2021, via multiple acquisitions and up to today. We also talk about how traditional finance, Fintech and crypto are converging.

Will become a bank

We want to be a bank. And we will combine traditional finance with digital assets, because that is what we are convinced is the future. All financial players will need to manage digital assets and cryptocurrencies in the future. And then we are positioning ourselves to be able to serve customers even now,” says Ramberg in the interview.

Seeing a trend shift

Ramberg believes there is also now a trend shift taking place in the relationship between traditional finance and crypto. “What we have seen over the past year is that more and more financial players are beginning to understand that they cannot stand outside this digital revolution. And there we are well positioned. It's also cool to see that players like Klarna, and Blackrock in the US, are more and more understanding that this is something to move into.

Ramberg also sees very positively that players like Klarna are now opening up to embrace crypto, not least because it could make both banks and Swedish financial authorities understand that crypto is here to stay.

On an acquisition journey

Along the way to where GreenMerc stands today, the company has acquired, among other things, the crypto exchanges Trijo in Sweden (2022) and NorthCrypto in Finland (2024), and has also entered into agreements on new acquisitions. In the interview, we therefore go into more detail about GreenMerc's strategy, the consolidating role of the company, the IPO in Sweden and the importance of the company's proprietary technology platform.

We also ask Ramberg about how he views the competitive situation in the Nordic countries, represented by Safello, Firi and K33, among others. Yes, we also ask if GreenMerc itself is for sale.

This is an interview you should catch, if you are wondering what the future financial system and structure in the Nordic region might look like.

Below you can find both the video interview itself and a timeline of the simmering topics of the conversation.

Timeline

Below is a timeline of the interview:

00:36 Introduction and welcome

01:17 Arvid Börje Ramberg, CEO of GreenMerc

02:27 GrenmerC's story and background

03:14 Company Vision and Objectives

03:52 Klarna, crypto and meaning

05:59 What kind of bank do you want to become?

07:31 Industry slippage?

08:58 Exposure to crypto and crypto stocks

10:43 The acquisition of Trijo

12:25 Results so far

13:34 NorthCrypto and Consolidation

15:09 Into Norway or Denmark?

15:48 Competitors in the Nordic countries

17:46 Acquisitions in Lithuania and in Fintech

19:25 Unique technical platform

21:26 Is GreenMerc for sale?

22:00 Importance of MiCA

23:05 The macro picture and developments in the United States

25:02 Converging Fintech, Crypto and Classical Finance

26:02 GreenMerc with an active role

Will consolidate crypto markets in the Nordic countries

We are probably facing a period of consolidation of the crypto markets in the Nordic and Northern Europe, with acquisitions and mergers between the players. In this development, CEO Arvid Börje Ramberg of GreenMerc intends to take an active and consolidating role.

February 19, 2025

Kaupr and Morten Myrstad have videointerviewed Ramberg after GreenMerc presented good figures for the fourth quarter of 2024 and last year as a whole. But in the conversation, we've focused on GreenMerc's journey, from a newly established company in 2021, via multiple acquisitions and up to today. We also talk about how traditional finance, Fintech and crypto are converging.

Will become a bank

We want to be a bank. And we will combine traditional finance with digital assets, because that is what we are convinced is the future. All financial players will need to manage digital assets and cryptocurrencies in the future. And then we are positioning ourselves to be able to serve customers even now,” says Ramberg in the interview.

Seeing a trend shift

Ramberg believes there is also now a trend shift taking place in the relationship between traditional finance and crypto. “What we have seen over the past year is that more and more financial players are beginning to understand that they cannot stand outside this digital revolution. And there we are well positioned. It's also cool to see that players like Klarna, and Blackrock in the US, are more and more understanding that this is something to move into.

Ramberg also sees very positively that players like Klarna are now opening up to embrace crypto, not least because it could make both banks and Swedish financial authorities understand that crypto is here to stay.

On an acquisition journey

Along the way to where GreenMerc stands today, the company has acquired, among other things, the crypto exchanges Trijo in Sweden (2022) and NorthCrypto in Finland (2024), and has also entered into agreements on new acquisitions. In the interview, we therefore go into more detail about GreenMerc's strategy, the consolidating role of the company, the IPO in Sweden and the importance of the company's proprietary technology platform.

We also ask Ramberg about how he views the competitive situation in the Nordic countries, represented by Safello, Firi and K33, among others. Yes, we also ask if GreenMerc itself is for sale.

This is an interview you should catch, if you are wondering what the future financial system and structure in the Nordic region might look like.

Below you can find both the video interview itself and a timeline of the simmering topics of the conversation.

Timeline

Below is a timeline of the interview:

00:36 Introduction and welcome

01:17 Arvid Börje Ramberg, CEO of GreenMerc

02:27 GrenmerC's story and background

03:14 Company Vision and Objectives

03:52 Klarna, crypto and meaning

05:59 What kind of bank do you want to become?

07:31 Industry slippage?

08:58 Exposure to crypto and crypto stocks

10:43 The acquisition of Trijo

12:25 Results so far

13:34 NorthCrypto and Consolidation

15:09 Into Norway or Denmark?

15:48 Competitors in the Nordic countries

17:46 Acquisitions in Lithuania and in Fintech

19:25 Unique technical platform

21:26 Is GreenMerc for sale?

22:00 Importance of MiCA

23:05 The macro picture and developments in the United States

25:02 Converging Fintech, Crypto and Classical Finance

26:02 GreenMerc with an active role