“We aim for Kaupr to become a meeting place for news and insights about web3, blockchain and crypto across the Nordic countries, but also a venue for businesses that want to grow outside or into the Nordic region.”
This is what founder Morten Myrstad says in the Nordic web3 startup Kaupr, after Kaupr now also has launched its news in Swedish in addition to Norwegian and English. The plan is also to launch Danish pages in the spring.
Kauer aims to take a Nordic position also on other platforms and channels such as events, newsletters, video and podcasting.
In the Nordic countries we have a lot in common in terms of culture and social structure. This is also reflected in topics such as technology, finance and the creative economy,” Myrstad says. - The online newspaper Kaupr is a news service, but is more and more becoming a content hub. We therefore aim for Kaupr to become a meeting place for news and insights about web3, blockchain and crypto across the Nordic countries, but also a place for businesses that want to expand outside the Nordic countries or international players who want to establish a Nordic position,” Myrstad says.
Myrstad emphasizes that although there are many similarities between the Nordic countries, there are also clear differences in the initiatives within web3. An example is adaptation. Here lies Norway according to surveys from K33 and EY ahead with an adaptation rate of 9% of the adult population, but adaptation is also on the rise in Sweden, Denmark and Finland.
In terms of regulations, Norway is in the lead, with predictable framework conditions, for example, on taxes. In Denmark, there is a rather intense debate going on about future tax rules for crypto, while Sweden excels in a negative direction in that Swedish banks have been very skeptical about accepting corporate clients with crypto-based services.
In Norway, there is a good selection of crypto exchanges, such as Firi, K33, NBX and Bare Bitcoin in Denmark there are no pure crypto exchanges, but challenger bank Lunar also offers trading in crypto. Firi has also established itself in Denmark and has plans to enter the Swedish market. Sweden has both Safello and GreenMerc, which since 2022 has been operating the crypto exchange Trijo and bt.cx, owned by the parent company Goobit Group. In Finland, the central crypto exchanges are Kvarn X, CoinMotion and NorthCrypto, which in November last year was acquired by Swedish GreenMerc.
Between the Norwegian countries, we also see differences when it comes to crypto-related services. Sweden, for example, has strong technology environments such as Chromaway, and of course also a great potential in the form of a strong Fintech environment. In Denmark, financial-oriented actors such as Northstake and January excelled. Denmark has also been the base for the Nordic community Nordic Blockchain Association, which gradually also increases its activity in other Nordic countries. Norway is the clearest investor Klein Group with their web3 venture Agora3.
Web3, blockchain and crypto are, of course, a global market. But we believe in increasing consolidation within the industry both in Europe and the Nordic region,” Myrstad says. “With MiCA, the new European framework for crypto within the EU and EEA, cross-border growth will be even easier, as it will be enough to be MiCA compliant in a country to be able to offer crypto services throughout Europe. We will follow this internationalisation actively and closely, from a Nordic point of view and starting point,” Myrstad says.
“We aim for Kaupr to become a meeting place for news and insights about web3, blockchain and crypto across the Nordic countries, but also a venue for businesses that want to grow outside or into the Nordic region.”
This is what founder Morten Myrstad says in the Nordic web3 startup Kaupr, after Kaupr now also has launched its news in Swedish in addition to Norwegian and English. The plan is also to launch Danish pages in the spring.
Kauer aims to take a Nordic position also on other platforms and channels such as events, newsletters, video and podcasting.
In the Nordic countries we have a lot in common in terms of culture and social structure. This is also reflected in topics such as technology, finance and the creative economy,” Myrstad says. - The online newspaper Kaupr is a news service, but is more and more becoming a content hub. We therefore aim for Kaupr to become a meeting place for news and insights about web3, blockchain and crypto across the Nordic countries, but also a place for businesses that want to expand outside the Nordic countries or international players who want to establish a Nordic position,” Myrstad says.
Myrstad emphasizes that although there are many similarities between the Nordic countries, there are also clear differences in the initiatives within web3. An example is adaptation. Here lies Norway according to surveys from K33 and EY ahead with an adaptation rate of 9% of the adult population, but adaptation is also on the rise in Sweden, Denmark and Finland.
In terms of regulations, Norway is in the lead, with predictable framework conditions, for example, on taxes. In Denmark, there is a rather intense debate going on about future tax rules for crypto, while Sweden excels in a negative direction in that Swedish banks have been very skeptical about accepting corporate clients with crypto-based services.
In Norway, there is a good selection of crypto exchanges, such as Firi, K33, NBX and Bare Bitcoin in Denmark there are no pure crypto exchanges, but challenger bank Lunar also offers trading in crypto. Firi has also established itself in Denmark and has plans to enter the Swedish market. Sweden has both Safello and GreenMerc, which since 2022 has been operating the crypto exchange Trijo and bt.cx, owned by the parent company Goobit Group. In Finland, the central crypto exchanges are Kvarn X, CoinMotion and NorthCrypto, which in November last year was acquired by Swedish GreenMerc.
Between the Norwegian countries, we also see differences when it comes to crypto-related services. Sweden, for example, has strong technology environments such as Chromaway, and of course also a great potential in the form of a strong Fintech environment. In Denmark, financial-oriented actors such as Northstake and January excelled. Denmark has also been the base for the Nordic community Nordic Blockchain Association, which gradually also increases its activity in other Nordic countries. Norway is the clearest investor Klein Group with their web3 venture Agora3.
Web3, blockchain and crypto are, of course, a global market. But we believe in increasing consolidation within the industry both in Europe and the Nordic region,” Myrstad says. “With MiCA, the new European framework for crypto within the EU and EEA, cross-border growth will be even easier, as it will be enough to be MiCA compliant in a country to be able to offer crypto services throughout Europe. We will follow this internationalisation actively and closely, from a Nordic point of view and starting point,” Myrstad says.
