Kaupr / Siste nytt / How to bridge the gap between crypto and finance for classical investors?
How to bridge the gap between crypto and finance for classical investors?
Martin Leinweber (on the right) and Jörg Willig (in the middle) are interviewed by Morten Myrstad (on the left) about why they have written the book “Mastering Crypto Assets” together with Steven A. Schoenfeld.
If you are looking for a book that explains bitcoin and crypto from a classical investor background, ”Mastering Crypto Assets”, published just some weeks ago, may be it. In an exclusive video interview with the Nordic media startup Kaupr, the authors Martin Leinweber and Jörg Willig explain why crypto is an asset class and belongs into a portfolio together with traditional assets.
Fact-based knowledge
According to the authors, there are still many misunderstandings about crypto, like “it is still a scam” or “have no value”. With their institutional background, they therefore wanted to write a book about crypto that is fact-based and that aims to blend classical financial knowledge with insight about crypto as a new asset class. They also think it is OK for investors and asset managers both to say yes or no to crypto, as long as their decision is based on facts.
Crypto meeting TradFi
The book, which Leinweber and Willig have written together with Steven A. Schoenfeld, comes out when there is a really heightened interest from classical finance sector into crypto and crypto-related assets like Bitcoin and Ethereum, Bitcoin Spot-backed ETFs, tokenization of Real World Assets etc. The interviewer, Morten Myrstad from Kaupr, together with Martin Leinweber and Jörg Willig therefore discusses a lot of topics that should be of interest for classical investors, as well as crypto investors searching for new knowledge.
Topics covered
These are some of the topics covered in the conversation:
- Who are the target groups for the book?
- Definition of crypto versus digital assets.
- Why did they get interested in crypto?
- What defines crypto as an asset class?
- Bitcoin: a store of value or internet of money?
- How can you analyze the value of crypto?
- What is the importance of the new ETFs?
- Is Bitcoin halving still important?
- Tokenization of Real World Assets?
- What to choose, ETFs, tokens, real crypto?
- Inflection point between TradFi and crypto?
Below you can watch and listen to the whole conversation:
More information
Title: Mastering Crypto Assets: Investing in Bitcoin, Ethereum and Beyond
Authors: Martin Leinweber, Jörg Willig and Steven A. Schoenfeld.
You can buy the book at more or less all bookstores.
